Ceren Kolsarici
Special guest
Dr. Ceren Kolsarici is an Associate Professor, Ian R. Friendly Fellow, Scotiabank Scholar and is the Director of Scotiabank Center for Customer Analytics at the Smith School of Business. Dr. Kolsarici specializes in Artificial Intelligence, Big Data and analytics applications on domains including advertising, mobile and digital marketing, diffusion of new products, pharmaceuticals and financial sector.
Ceren Kolsarici has been a guest on 1 episode.
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Episode 20: AI Reality Check: Marketing Unbound
November 14th, 2023 | Season 4 | 32 mins 36 secs
ai, marketing, smith business, smith insight
Generative AI is getting so good that the human touch in marketing may be a thing of the past